SMART COLORANTS™
MAKING THE MOST OF COLOR
Creative and effective use of polymer colorants can have an impact all along the value chain, from brand recognition to competitive differentiation and a greater emotional connection with the product. To get the best results and the maximum benefits from a color strategy, you need the right colorant for the job. Choosing the best solution for your material, process and end application means evaluating different technologies against your particular requirements and goals and avoiding common pitfalls.
How can you make the most of color, from design through processing?
Starting with the benefits of colors and effects for key markets and applications, this eBook dives into the details of liquid and solid colorants - how they work, their advantages and drawbacks, and considerations for selection and processing. We'll also look at some use cases and best practices.
